All

Wealth Migration

Luxury Assets

Destinations

Innovation

Why New Money Owns Now

For new UHNWI principals, owning a yacht is no longer about usage

Ninon Maillefer

May 15, 2026

Cross-Border Luxury: What Actually Works

The architecture of UHNWI referral networks, decoded

Ninon Maillefer

Apr 15, 2026

The Monaco-Miami Corridor

Miami is no longer a winter escape. It's a second operational base

Ninon Maillefer

Apr 15, 2026

What Your UHNWI Clients Buy Without You

One in three UHNWI clients buys European real estate without their American agent

Ninon Maillefer

Mar 15, 2026

American Capital Triples in Europe

Tripled flows since 2022, and the underlying logic shifted from lifestyle to strategic positioning

Ninon Maillefer

Mar 15, 2026

What AI Cannot Do at the Dinner Table

Information is becoming free. Presence is becoming priceless.

Ninon Maillefer

Feb 15, 2026

What the Italian Flat Tax Actually Did

Five years in, the Italian flat tax did more than attract residents. It redrew Europe

Ninon Maillefer

Feb 15, 2026

Tech Wealth Doesn't Buy One House. It Buys Twelve.

Geographic flexibility is the new asset class

Ninon Maillefer

Jan 15, 2026

Paris, Milan, Lisbon: Three American Bets

45% growth in 24 months, three different reasons why

Ninon Maillefer

Jan 15, 2026

The Partial Exit

The new UHNWI norm is multi-jurisdictional residence, not exit

Ninon Maillefer

Jan 15, 2026

Why Family Offices Aren't Buying AI

Confidentiality, relational culture, and continuity beat efficiency

Ninon Maillefer

Dec 15, 2025

Where Your Clients Disappear in August

From Wimbledon to Porto Cervo, the calendar that defines UHNWI mobility

Ninon Maillefer

Dec 15, 2025

The Quiet 30% Shift

A 30% increase in European allocation since 2024, and the destinations are revealing

Ninon Maillefer

Dec 15, 2025

Spain's Loss, Miami's Gain

Latin American and Eastern European wealth chose Miami over another European base

Ninon Maillefer

Nov 15, 2025

Luxury Without the Burden of Owning It

Why UHNWI portfolios are quietly moving from inventory to experience

Ninon Maillefer

Oct 15, 2025

The Trophy Home Loses Its Crown

Trophy homes are losing to global brand ecosystems

Ninon Maillefer

Oct 15, 2025

The 90 Million Dollar Co-Owner

The traditional binary of full ownership or rental is dissolving

Ninon Maillefer

Sep 15, 2025

The Aviation Signal

Aviation membership leads real estate by 12 to 18 months

Ninon Maillefer

Aug 15, 2025

The 80% Marina Premium

Real estate and yachting are merging into one asset class

Ninon Maillefer

Jul 15, 2025

The End of the Mediterranean Summer

From Saint-Tropez to Montenegro, the new UHNWI summer is fragmented across continents

Ninon Maillefer

Jul 15, 2025

Membership Goes Portable

The new luxury membership is a network, not a place

Ninon Maillefer

Jul 15, 2025

The New Map of UHNWI Sociability

Club memberships are now a leading indicator of urban UHNWI concentration

Ninon Maillefer

Jun 15, 2025

The Yacht Is the Residence

Superyachts are no longer assets. They're fiscal infrastructure

Ninon Maillefer

Jun 15, 2025